You've convinced the team to run UX Research, you've come up with a viable plan, and you know your research objectives.
So what are you missing? Participants.
Research recruiting firms are great - but an expensive option. You'll spend, on average, $150-$200 recruiting each participant in your existing research studies
Using this workbook and this processes behind it can save you up to $2000 for every study you run.
It's hard to prove the value of research when you can't perform it well, and quickly. Many companies are still only beginning to understand the value of customer-centric research in their Digital Transformation, and for a growing UX Research department (even if you're just one person) it can be very useful to prove your value early, and often, and quickly.
This free tool lets you manage a participant panel, including the ability to create and manage Research events and individual Research Sessions. Keeping your participants organized this way not only lets you manage your panel in just a few minutes each week, it also forms the basis of a toolset that will let you build deep-research tools that let you compare data across many studies.
1 AirTable Base You Can Use to Build and Manage Your Own Dedicated, On-Demand Research Panel